Success Strategy of Bill Gates As Small Business Entrepreneur For Your Own Home Business

Introduction

Strategies are strategies. Dismiss for a moment from your mind what some people are saying about Bill Gates’s offensive practices he used to transform himself from a small business entrepreneur to a titan in the business world. There are yet honest-to-goodness strategies we can glean from his sleeves. We can study, learn from them and possibly apply them in our own home based business. Upon this premise that this article was written.

Strategy of Bill Gates – Have a Vision

At the outset, I will lay down the results of my research on one secret strategy of Bill Gates. He used the same strategy to jump-start his small business to today’s business behemoth. Based on my research, the strategy of Bill Gates is grounded upon the following:

“Have a VISION of what you want to achieve
and hold on to that vision come wrath or
high water.”

His vision was:

“A Personal Computer on every desk.”

By the way, I didn’t want to use the grammatically correct expression “come hell or high water” – for personal reason – so excuse my grammatical preference. Anyway, let’s go back to our subject. When you have a vision, you can make the impossible possible.

Almost everybody is familiar about how once upon a time the small business entrepreneur Bill Gates secured mighty IBM’s contract to supply the latter’s operating system. When he was negotiating with the IBM people, he had no operating system as yet. He was able to buy a Disk Operating System or DOS for $50 thousand. In the end, he got the contract. Why?

Bill Gates was guided by his vision – that every desk all over the world should have a computer on it. This vision enabled him to provide IBM with a DOS operating system and have control over it including to whom he wanted it sold to.

Beginning Entrepreneur

Before he became an entrepreneur, Bill Gates had nurtured the vision that software will one day rule the world. During high school he spent many late nights with friend Paul Allen tinkering with the school’s computer system.

He dropped out of college after completing his junior year at Harvard. Instead, he and his bosom friend Paul Allen set up a small business – a software company – in far away New Mexico. This move was in accordance with his vision.

His vision became clearer as he moved from a total newbie to one with a small business to keep. His vision was clothed in clearer terms, as he negotiated the DOS deal with IBM.

Better late than never

Bill Gates’s company ultimately became the leader in the software arena. During the first half of the 1990’s – 1993 to be exact – he was among the last of the software titans to acknowledge the future significance of the Internet.

But once he did realize that indeed Internet was the wave of the future, he had the tenacity to reshape his vision. His vision retained its old flavor – that is, software dominance in commerce, industry and in every field. It was rehashed in his own words as follows:

“In the years ahead, the Internet will have
an even more profound effect on the way
we work, live and learn … this technology
will be one of the key cultural and economic
forces of the early 21st century.”

At this moment in time, Bill Gates is guided by the vision that the Internet is the wave of the present and the foreseeable future.

Lessons Learned

You can learn from Bill Gates by having your own vision for your small business. Lay down this vision in your mind. Then put it into writing. Read your vision everyday while at work in your small corner of the house. Your vision could be as short-term as the following:

“To make my web site land within the top five of
Google when people search for the keywords
‘home based business,'” or

“$200,000 earning this year from Google
Adsense,”or

“To enrich the content of my web site using
the theme ‘scrap book making.'”

Do not limit yourself to short-term vision. Aim for the long-term. A five to ten years period would suffice. Technology may change but your vision will essentially be the same. You may refine it if deemed necessary, like incorporating the effect of technological changes – as Bill Gates did.

Your Share of the Pie

Everybody – from Bill Gates down to your netpreneur friend – has recognized the tremendous role of the Internet in business developments. Some of the more immediate pressing concerns you should consider at this stage concerning your home based business are the following:

– General preference for digital transactions by clients. For example, as a beginning Internet entrepreneur you should meet your clients’ demands who favor the use of online payment system.

At this juncture, I would like to refer you to my web site at http://www.InternetMarketingLearningCenter.com which offers free learning stuff on Internet marketing and home based business. One category being tackled in the web site is the online payment system. You may read online news and keep yourself abreast of the best software companion for your small business.

– Choose products that are preferred by people at this time when the Internet is dominating people’s lives. It has been determined that information products and web shopping are favored by most consumers. Information products include your very own ebooks and “how-to” manuals.

– Make it your aim that your products are cheap, very useful, and the best among the rest of competing products. This applies most especially to shopping products. For your own digital products, you have the advantage of pricing them according to your own estimation.

You as the author of your own digital product determines the price level. It is no wonder why gurus like Jay Abraham, Jim Daniels and the late Corey Rudl have become so wealthy from selling their own digital pieces.

As for these three gurus, they will be among the titans that we will tackle in future issues of this series.

(c) 2005 Rick Tanzo. Reprint rights granted so long as article, by-line and active links are reproduced intact.

Why Cloud Computing For Business Entrepreneurs?

Would it be nice if you were able to access your business applications and client data online from anywhere? To enjoy the flexibility of operating your business or official tasks from anywhere you might have to consider subscribing to a cloud computing service.

What are cloud-computing services?

Cloud computing services are companies that provide server space, e-mail accounts, domain names, software and several different business applications for use on a subscription basis via specific log-ins. The end users pay for the resources used, as they would for any utility bill.

Simple examples for cloud computing services

Free e-mail accounts and server space we enjoy from services like Hotmail, Gmail, and Yahoo, based on the cloud-computing model are simple examples. You can access your mails from anywhere, via the assigned log in and password from a web browser, with an internet connection.

Why cloud computing services for business entrepreneurs?

You need not spend on new versions of business software and business applications every time rather you can rent them. This helps reduce your overall business costs, enjoy newer versions at a low cost, paying for just what you use. The service provider will take care of upgrades, security, and performance enhancements. You need to just create a customized log in and use the services to improve your business.

Applications for businesses

User-friendly software applications for every business need ranging from marketing, sales, customer service, account maintenance and production are available from cloud computing services.

Customized services for small and big businesses

The software applications and tools needed for one business is not the same as other. The infrastructure, software, and platform requirements might also differ. You can consider subscribing to those tools and platforms that are ideal for your business and pay just for those services. Whether you are a small or big business, customization is possible. Customization is a great way of economizing your business management and business expansion plans.

Tools Offered By Cloud Computing Services

  • Contact management tools
  • Customer relationship management (CRM) tools
  • Sales force automation tools
  • Tools for custom application development for business processes
  • Software for customer service
  • Social networking and social media management tools

What do I need to use the cloud computing service?

  • An internet connection
  • An account with the cloud computing hosting service

Summarized Uses

  • Access your business data from anywhere
  • Get ample storage space for your company data on a remote server
  • Reduce hardware costs, expenditure on business management software, upgrades, and multiple licenses

Threats

Uploading and storing your company data in third-party servers can be a matter of concern for obvious reasons related to security and privacy. Since reputation matters for the survival of cloud computing companies, reputed companies do have security and privacy features in place to ward off worry.

Home Based Business Entrepreneurs Look For Million Dollar Opportunities With Life’s Lemons

Life Happens!

Many times, even our best laid out plans go awry. How we respond to those lemons and mishaps reveal the strength and resolve of our character, problem solving abilities and our mindset. Circumstances test us and grow us far beyond what we wish we didn’t have to experience.

This article specifically addresses the economic lemon so many people in the world have been handed. By reading this article, one will discover 7 simple action steps they can take right now to begin formulating their lemonade recipe.

Our mindset and thinking will determine the outcome when we are handed a lemon. What we tell ourselves about our circumstances will become our reality. It comes down to mind over matter.

Entrepreneurs learn early on how to make lemonade from lemons if they want to succeed.

Entrepreneurship does not make you immune to problems, in fact, it’s an invitation for them to surface! For those who can take lemons and run with them, they will survive. Those who are unable to do so will find themselves further back from even square one.

Lemons can be beautiful if you will accept them with the right attitude.

I look at real life lemons and truly they are beautiful. The bright yellow color is sunny warm and inviting to the eye, the outside texture is fun to touch, the aroma captures your senses, the complimentary green leaves provide decoration and adornment… they are beautiful. It’s when you taste them that makes your eyes clasp shut and lips pucker. So one must be able to alter the taste and blend some good sweet components into the lemon to make the fruit bearable and even enjoyable to eat.

Have a game plan for how you will think and behave the best you can when lemons are tossed your way.

Be prepared mentally to respond creatively. Personal development again, will teach you how to prepare. The entrepreneur will take lemons, add a dose of personal development and mindset, mix it up with creativity, throw in some action, stir in lots and lots of desire and commitment and the recipe often alters the course of their life in ways they may not ever have thought possible.

What if your lemons are worth a million dollars?

You want to look for opportunity in the challenge. Leaders do that. When an entrepreneur responds creatively, magic can happen.

  • Doors open.
  • Opportunities arise.
  • Products are developed.
  • Joint Ventures are forged.
  • Leadership and Personal Growth happens.
  • New meaning and purpose in life manifest daily.
  • Deeper awareness of life is appreciated.
  • Energy and excitement become part of your being.

Often people who have suffered a great tragedy in their life will take their lemons and share their story about how they survived because it encourages others who are going through the same thing to press forward. These individuals often become authors, speakers and highly sought after mentors who inspire and help others in becoming a better person, a better coach, a better employee or employer, a better parent… the list can go on forever.

We’ve all had lemons.

One of my lemons emerged after a wonderful 13 year run in my real estate career. It was snuffed out almost overnight by the economy in 2006. Thousands of real estate professionals, mortgage brokers and investors, home inspectors, real estate appraisers along with almost every industry in the world were handed this same lemon. While many people sat and waited to see what happened next, others acknowledged the lemon and looked for creative ways to deal with it.

That’s what I did. I took my lemon and began searching online for ways to create an income.

The first decision I ever made in entrepreneurship turned out to be a $35K lemon and 8 months of wasted time. Now I was holding two lemons!

Did I quit my exploration and interest in having an online business and watch my two lemons mold and rot and stink up my life? No!

I continued to look for ways to make lemonade (a bigger batch I must say because now I had two lemons to work with!). I knew there had to be a great lemonade recipe; I just hadn’t found it yet.

My lemon #2 taught me to make better choices and what NOT to do. Do I look at the $35K loss as a lemon today? No, not at all. I look at that as ‘tuition’ for home based business entrepreneurship. My journey would reveal smaller lemons along the way (more tuition) but lemon #2 was no longer a lemon. I had made delicious lemonade with that. Knowledge lemonade. Applied knowledge is power. I had a good foundation in online business. I learned so much and today I have such an appreciation and insight for online business because of the 8 month journey I took down the wrong road.

Will my experience help others so they don’t have to be the proud owner of that lemon? Yes. I’m grateful for that.

Over time, lemon #1 began to provide a lifestyle for me I would have otherwise never pursued.

Had the economy stayed strong, I would still be getting up every day to go to work. I would have continued to slave away in my real estate career ‘thinking I was happy’. I didn’t realize how much stress and pressure and time that real estate took from me as a top producer until I began to compare that to the joys of having a home based business. Today, I go to bed when I’m tired and get up when I’m done sleeping. I do what I want to do. I put the hours and work into my business when and where I choose to. That is swweeeeeeet lemonade!

Life is what you make it, lemons and all.

Positive people take lemons and do things with them. Negative people allow their lemon to rot and mold sets in. They look to their future as hopeless and depressed.

What are YOU doing with YOUR economic lemon(s)?

If you have a tendency to be a sourpuss and really want to change that about yourself and your home based business but need some simple directions, here’s some help.

7 Lemonade Action Steps You Can Do Immediately

1. Bathe yourself in personal development.

Question your drive, your commitment and resolve to take your lemon(s) and turn them around for the good. Home based business entrepreneurship is not for the faint of heart. It’s for those who can taste time and financial freedom and who will climb the highest mountain and swim the widest/deepest ocean to obtain that. Personal development teaches individuals how to grow up as an entrepreneur and sets a tone for leadership and acting in spite of fears. It has to start here.

2. Check out books from the library or surf the net to learn what other successful people are doing online.

You’ll find thousands and thousands of individuals are affiliates for various network marketing/MLM companies. Others are coaches, some specialize in offering website design, or blogging and technical services. Some are marketing products they have created based on what they are interested in. They took their hobby and turned it into a business. The sky’s the limit for you. The list is miles and miles long. It’s a beautiful buffet! Your home based business can be whatever you want it to be.

3. Read and study to learn marketing because when you know how to market, you can write your own ticket.

If you plan to market something, anything, online, there are skillsets to learn in terms of marketing. You’ll want to learn to blog, to write articles, to make videos, and other stuff. If you’re not open to learning how to market, there’s little that will happen for you I’m afraid. Entrepreneurs are excited about learning new skillsets that will allow them to present themselves and their value to the world. Many people think it’s going to take too long to learn, or they are baby boomers and fear technology. It’s really no big deal. Nobody will see your home based business if you are not lite up online.

Time is going to go by anyway so why not learn these basic skillsets that you can use the rest of your life? There’s a lot of free ‘know how’ online. Just search “how to ____ (fill in the blanks) and you’ll be surprised what you can learn.

If you have a budget you can work with, there are many online training platforms that you can plug into that on an average run from between $47 and $150 a month. They teach everything on how to do internet marketing.

4. Take what you are passionate about and start a blog where you can share with others.

Have you seen the movie Julie and Julia? You should if you haven’t. Not that it’s an A+ movie, (far from it in my opinion) but it shows the entrepreneur the sheer power of blogging and what sharing your passion can do. Watch it from that perspective.

Your blog will be your home online. It’s a place where people can get to know, like and trust you. It’s a place where you invite others to join in your conversation and share your passion with you. Overtime you will come to have a following.

Begin to write articles and post your thoughts and interests about what you’re passion is on your blog. You can post a couple times a week. Your readers will look forward to hearing from you.

5. Create a product around your passion and offer it to your subscribers who find value in your education.

For example, one of my hobbies is scrapbooking and foster parenting. I saw a need and I wrote a book and live hands-on training for foster parents and social workers on how to make lifebooks (scrapbooks but with a new name) for foster children. It’s a very popular training still today and I wrote it several years back. Share your knowledge about your passion and package it in a report, ebook, video or video series, audio/podcast series or a combination of any of those. Create a PayPal button and add that onto your blog and sell your product.

6. Get involved in social media.

Establish a profile at Facebook and twitter. Research forums and groups online where people are talking about and sharing in your passion and participate. Share your love, enthusiasm and knowledge with others in those communities. Be a go-giver. You will find the greatest people who become your dearest friends through online relationships.

7. Share your story on your blog.

Share your lemon story and how you are, making lemonade (or already have made a batch!). You will inspire others as they are wondering whether a home based business is right for them. They will appreciate you for being transparent. You will be real to them and being authentically yourself doing something you are passionate about feels super good. Try it, you’ll like it.

As you work on these ingredients of your lemonade, be mindful of value you have that you can offer others. This is called attraction marketing and by sharing your very best information and giving the world the very best you, you will find that people will start to flock to you.

This is by far, not a complete list of action steps in dealing with the economic lemon you may have been given, but it’s a great start in appreciating your circumstances in that it will open new doors of opportunity for you if you’ll allow it. You may find yourself in a home based business you never dreamed of until you were handed a lemon. And that home based business could turn into a 7 figure income. It’s a possibility. Dream big and go far.

What Is A Professional Work At Home Based Business Entrepreneur

In the past some of the most professional entrepreneurs were people who worked as doctors, or accountant,s or lawyers, or engineers. To get to that level in these professions these entrepreneurs had to sacrifice a tremendous amount of time and money early in their career.

This included the amount of time spent going to college as well as building a clientele. Once they opened up their own business it also meant they were possibly deeply in debt and spent much of their early careers repaying things like college loans.

The Internet has changed all that. Some of the most highly paid entrepreneurs now are people who work at home for themselves using the Internet. Whereas professionals in the past had to go to work today’s highly paid work at home based business entrepreneurs can earn hundreds of thousands or even millions of dollars without ever leaving their home.

Plus, they get the opportunity to do it without ever leaving their front door and with nothing more than Internet access on their computer. These highly paid entrepreneurs are able to choose the type of websites they develop. As well as the type of blogs that they create articles in and the very products that they want to sell.

One thing that hasn’t changed is how customers need to be treated. Whether you are a doctor trying to take care somebody that sick, or you’re an Internet marketer trying to help somebody who’s looking for information, you still have to treat your customers with respect and dignity.

This is an attitude that separates highly successful entrepreneurs from people who never really ever make any money, or achieve any success working at home. Because of the number of people to get scammed every day on the Internet honesty is still the best policy. If you treat your customers honestly, they will come back and buy from you again. They will also refer you allowing you to create more customers.

Customer service has not changed either. On the Internet it’s just done in a different way. You will spend very little time answering the phone or talking to people in person. But you do spend a tremendous amount of time replying to e-mails, blog comments, and doing other forms of marketing including discussion forums and e-mail marketing.

Occasionally you’ll have a dissatisfied customer. Many times, this will involve giving a refund. This is part of what a professional work and home based business entrepreneur does. They do whatever it takes to keep their customers satisfied all the while trying to build their own business.

In conclusion you see two words over and over, entrepreneur and professional. A work at home based business entrepreneur and professional has no limit to the amount of money they can make working at home.